CAS genesisWorld

CAS genesisWorld Products

CAS genesisWorld is a comprehensive CRM standard solution designed to enhance customer management processes across various business areas. It is tailored to help small and medium-sized enterprises build long-lasting customer relationships by providing a centralized database that makes processes more efficient.

Key Features

CAS genesisWorld offers a range of features that cater to different business needs. It includes a web-based CRM solution, SmartWe, which allows users to manage customer data centrally and increase sales efficiency by providing online access to all customer data. The software is designed to be flexible and capable of integrating with existing software, ensuring seamless operation within your current infrastructure.

Industry Solutions

CAS genesisWorld provides numerous expert solutions tailored to specific sectors such as financial service providers, research facilities, and engineering firms. These solutions are designed to meet the unique requirements of each industry, ensuring that businesses can focus on their core activities while the CRM software handles customer data management.

xRM Capabilities

Beyond traditional CRM, CAS genesisWorld offers xRM (any Relationship Management) capabilities, which extend the scope of relationship management to include not just customers but also employees, leads, journalists, partners, suppliers, and more. This holistic approach ensures that all relationships critical to your business are managed effectively.

User Experience

The software is known for its best ergonomics and excellent value for money. It is designed to be user-friendly, reducing the administrative workload for employees and making customer support and relationship management more enjoyable and efficient. The software’s interface is intuitive, ensuring that users can quickly adapt to and benefit from its features.

About CAS genesisWorld

CAS Software AG is based in Karlsruhe, Germany. The company was founded in 1986 by Martin Hubschneider and Ludwig Neer. Today, Martin Hubschneider leads CAS Software AG as CEO.

Market Leadership

CAS Software AG has established itself as the German market-leading innovator for customer relations management (CRM) for small and medium-sized enterprises (SMEs). The company’s commitment to providing high-quality CRM solutions has made it a trusted name in the industry.

Global Reach and Compliance

With more than 200 sales and solution partners, CAS Software AG is active in over 40 countries. The company employs approximately 400 people, with 375 employed directly at CAS Software AG. Their solutions are used by over 400,000 people in more than 20,000 companies and organizations.