N.Rich, a Helsinki-based ABM platform, offers ICP building, intent data and account-based advertising for B2B companies.
HQ
Finland
Founded
2015
Employees
122
N.Rich is a comprehensive account-based marketing platform designed to help companies reach their revenue goals by discovering and engaging with enterprise buyers over long sales cycles. It combines intent data, predictive analytics, and strong advertising capabilities to provide a complete solution for modern B2B teams, from fast-growing technology companies to Fortune-500 enterprises.
N.Rich offers a range of features including ICP Builder, Intent Data, ABM Advertising, and Account-Based Pipeline Attribution. These tools enable users to capture active buyers and stay top of mind for potential customers. The platform is designed to start and scale account-based marketing efforts easily without compromising on data quality and global reach.
The platform is best suited for fast-growing mid-market and enterprise companies. It is particularly useful for revenue teams operating in high-ACV spaces who need to identify their ideal customer profile, drive and capture demand from the right buyers, and show measurable impact on revenue. N.Rich helps these teams achieve their goals with tools like ICP account lists, intent data, account-based advertising, and opportunity attribution.
Users of N.Rich have reported significant improvements in their marketing and sales efforts. For example, the Director of Digital Sales and Marketing at Virta mentioned that N.Rich lets them see their market more clearly and understand when customers are ready to buy. Similarly, the Solutions Marketing Director at GE Healthcare highlighted the value of N.Rich’s ICP scoring, which has become an essential tool for guiding their sales efforts.
N.Rich is headquartered in Helsinki, Finland. The company was founded in 2015 and has grown to a team of 122 employees. N.Rich is recognized in the 2024 Gartner® Magic Quadrant™ for Account-Based Marketing Platforms report and is the only provider headquartered in Europe. It is also part of the LinkedIn Marketing Partner Network.
N.Rich adheres to European compliance standards, ensuring data quality and security for its users. The platform’s recognition in industry reports and its partnership with LinkedIn underscore its commitment to providing top-tier account-based marketing solutions.
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