Voluum, a cloud-based ad tracking software from Krakow, integrates with 70+ ad platforms, offering advanced analytics and automation tools.
HQ
Poland
Employees
20
Voluum is a comprehensive ad tracking software designed to optimize and scale online marketing campaigns. It offers advanced analytical features and built-in optimization tools to help users maximize their return on investment.
Voluum integrates with over 70 ad platforms, collecting detailed data about visitors and conversions. This allows users to discover the most profitable combinations of traffic, ads, landing pages, and offers. The software supports various ad types, including native, display, pop, email, search, push, social, and video ads.
With Voluum, users can track user-generated events in real-time and perform A/B testing on page or offer variations. This enables quick identification of winning strategies and optimization of campaign flow. The software also offers Traffic Distribution AI, which sends more traffic to the best-performing offers and landing pages.
Voluum’s Automizer feature allows users to automate tasks such as passing conversions, pausing and activating campaigns, changing bids, and setting auto-rules and alerts. The software integrates with multiple ad platforms, enabling users to control all their digital marketing campaigns from a single dashboard.
Voluum offers features for team collaboration, including custom permissions for partners and the ability to create separate groups with different access levels. Users can also generate auto-updating reports for partners or clients, with a white-label solution available.
Voluum is based in Krakow, Poland. The company was founded in 2014 and has since grown to a team of 20 employees.
Voluum serves thousands of SaaS customers in over 190 countries worldwide. The company’s cloud-based ad tracking and management solution is designed to help users bring their return on ad spend (ROAS) up and reduce the time needed to manage campaigns.
Voluum is committed to data security and compliance with EU regulations. The company uses cookies and other data to deliver personalized content and ads, with users having the option to withdraw consent or change cookie preferences at any time.
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