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ADFERENCE

ADFERENCE, a German software, automates Amazon PPC campaigns using data-driven algorithms for optimal bids and keywords

HQ

Germany

Founded

2014

Employees

41

ADFERENCE Products

ADFERENCE offers a smart solution for Amazon PPC (Pay-Per-Click) advertising, designed to enhance the efficiency and effectiveness of your Amazon Ads. This tool is tailored for sellers, vendors, and agencies looking to optimise their advertising strategies on Amazon.

Key Features

ADFERENCE’s Amazon PPC Software automates bid management for Sponsored Products, Brands, and Display Ads. It eliminates the need for manual bid adjustments and campaign creation, saving you time and effort. The software ensures that your ads are placed strategically, targeting the right keywords and products to maximise visibility and sales.

Target Users

The primary users of ADFERENCE are Amazon sellers, vendors, and advertising agencies. Whether you are a beginner or an expert in Amazon advertising, ADFERENCE provides the tools and support needed to achieve optimal results. The software is designed to be user-friendly, making it accessible for those without extensive PPC knowledge, while also offering advanced features for seasoned professionals.

Benefits

By using ADFERENCE, users can expect to see an improvement in their advertising performance. The software’s intelligent algorithms ensure that your ads are always optimised for the best possible results. This leads to increased visibility, higher click-through rates, and ultimately, more sales. Additionally, ADFERENCE provides detailed insights and analytics, allowing you to track the performance of your campaigns and make data-driven decisions.

About ADFERENCE

ADFERENCE is based in Lüneburg, Germany. The company was founded in 2014 by a team of researchers from Leuphana University Lüneburg. Since April 2019, ADFERENCE has been a wholly-owned subsidiary of ABOUT YOU, a leading fashion-tech company based in Hamburg.

Team and Culture

The team at ADFERENCE consists of over 40 dedicated professionals who are passionate about developing innovative PPC solutions. The company places a strong emphasis on diversity, teamwork, and maintaining a healthy work-life balance. Employees are encouraged to express their ideas and contribute to the company’s success.

Commitment to Excellence

ADFERENCE is committed to providing top-notch support and expertise to its clients. The company’s team of PPC professionals is always ready to assist with any questions or challenges you may face in your advertising journey. With a focus on performance and continuous improvement, ADFERENCE strives to help its clients achieve the best possible results in their Amazon advertising efforts.

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