RedEye

RedEye Products

RedEye specialises in marketing automation designed for retailers, travel, and financial sectors, focusing on B2C lifecycle marketing. The platform is driven by innovative AI technology to enhance customer engagement and revenue growth.

Multi-Channel Marketing Automation

RedEye’s AI-driven platform enables B2C marketers to automate personalised multi-channel campaigns. Users can expect an average increase of 38% in revenue within the first year. The platform integrates various channels such as Email, SMS, Push notifications, and Audience Retargeting to deliver a cohesive customer experience.

Customer Data Management

The platform combines and connects all customer data into a unified single customer view. It integrates third-party database sources and enriches them with behavioural and engagement data. This comprehensive data management allows for highly targeted and personalised marketing campaigns.

Predictive Models and AI

RedEye employs predictive models using AI and machine learning algorithms to forecast future customer behaviour. These models help in proactively acquiring, growing, and retaining customers at scale, thereby maximising revenue and customer lifetime value.

Campaign Journey Builder

The intuitive campaign journey builder allows users to easily create automated customer lifecycle campaigns that are highly relevant and personalised across any channel. The drag-and-drop email builder simplifies the creation of dynamic, personalised emails, making advanced personalisation accessible and efficient.

About RedEye

RedEye is based in Cheshire, United Kingdom. The company employs 73 people dedicated to providing innovative marketing automation solutions.

Company Overview

RedEye focuses on increasing customer lifetime value for its clients through data-driven strategies and unique technologies. The company’s purpose is to provide customer insights and data that drive highly personalised and successful multi-channel communications.

Support and Consultancy

RedEye offers comprehensive support from onboarding to strategic consultancy. Their knowledgeable teams assist clients every step of the way to achieve their marketing automation goals. This includes a dedicated Customer Success team that provides ongoing advice and guidance on email marketing strategy.