Roivenue

Roivenue Products

Roivenue is a comprehensive business intelligence analytics suite designed for marketing professionals. It offers a unified platform to integrate advertising, CRM, and web analytics data, providing a holistic view of marketing performance.

Key Features

Roivenue’s suite includes data integration tools that consolidate various data sources into one place. This integration is crucial for marketers looking to streamline their data management processes. The platform also features multi-touch data-driven attribution, which helps marketers understand the impact of each touchpoint in the customer journey.

AI-Driven Insights

One of the standout features of Roivenue is its AI-driven attribution model. This advanced technology uses behavioral data and AI to separate high-performing ads from less effective ones, enabling marketers to make data-backed decisions. The AI-driven insights help optimize marketing spending and maximize return on investment (ROI).

Cross-Device Tracking and Compliance

Roivenue’s pixel and patch-stitching algorithm enable reliable cross-device tracking, ensuring full GDPR compliance. This feature reveals the complete customer journey across multiple devices, providing a comprehensive understanding of user behavior. The platform’s advanced analytics also drive upper-funnel success by measuring the ROI of display, video, and brand campaigns.

Reporting Tools

For marketing agencies, Roivenue offers an agency reporting tool that allows quick and easy report generation for clients. These reports can be created using popular data visualization tools like Power BI and Tableau, making it easier for agencies to present data in a visually appealing and understandable format.

About Roivenue

Roivenue is headquartered in Prague, Czech Republic. The company was founded in 2014 and has grown to a team of 21 employees.

Company Focus

Roivenue focuses on providing advanced marketing analytics solutions that help businesses maximize their marketing ROI. The company’s suite of products is designed to meet the needs of large brands and marketing agencies, offering tools that integrate various data sources and provide actionable insights.

Compliance and Growth

Compliance with GDPR is a key aspect of Roivenue’s operations, ensuring that all data tracking and analytics are conducted in a secure and compliant manner. The company is experiencing rapid growth and is actively hiring new talent to join their team.