ELAINE

ELAINE Products

Elaine is a comprehensive customer engagement platform designed to empower marketing teams with advanced tools for personalised and automated omnichannel marketing. It enables companies to optimise customer experiences, increase customer value, and reduce marketing costs simultaneously.

Key Features

Elaine offers a range of advanced capabilities, including AI-driven multivariate testing and micro-app emails. These features allow companies to compete effectively in highly competitive markets. The platform supports the creation of seamless customer journeys rather than isolated campaigns, ensuring that customers receive personalised interactions at the right time and through the appropriate channels.

Omnichannel Marketing

With Elaine, businesses can reach their customers consistently and seamlessly across all relevant channels. This approach is tailored to the needs of the target audience and preferred touchpoints, thereby improving the overall customer experience and strengthening customer loyalty.

Automation and AI Optimisation

Elaine enables the automation of data processing, marketing processes, and workflows, leading to increased efficiency and significantly better results. The platform’s AI-driven multivariate testing optimises customer communication, generates new audience insights, and improves campaign outcomes.

Compliance and Data Security

Elaine ensures the protection of data and compliance with important regulations. The platform offers a comprehensive suite of tools and services designed to safeguard information security. Elaine is certified by TÜV Rheinland in accordance with the international standard for IT and data security ISO/IEC 27001 and is ISO/IEC 27018 compliant.

About ELAINE

Elaine Technologies GmbH, headquartered in Bonn, Germany, was founded in 2005 as artegic AG. The company has been part of Entirely by DuMont since 2022. With a team of 54 employees, Elaine Technologies GmbH is dedicated to supporting companies in achieving marketing excellence through an innovative best-of-breed approach.

Company Background

Elaine Technologies GmbH operates under the umbrella of Entirely, a group of marketing technology companies with over 500 employees across seven locations. This affiliation enhances Elaine’s ability to deliver cutting-edge solutions to its clients.

Certifications and Compliance

Elaine is certified by TÜV Rheinland in accordance with the international standard for IT and data security ISO/IEC 27001. Additionally, the company is ISO/IEC 27018 compliant, ensuring robust data protection measures. Elaine is also one of the first martech platforms to achieve Scope 3 climate neutrality.