Zef

Zef Products

Zeffi is a People Intelligence platform that goes beyond traditional survey tools. It helps organisations understand the human factors behind business performance by identifying the root causes of customer and employee experiences.

Key Features

Zeffi combines advanced AI, a purpose-built insight architecture, and a patented sense-making engine to transform human-centric data into clear, role-based guidance. The platform is designed to interpret complex data across customers, employees, and stakeholders, surfacing hidden drivers and meaningful patterns.

Zeffi translates insights into prioritised, role-specific actions and aligns people-related understanding with business metrics and execution. It offers unlimited users, ready-made surveys for common use cases, and multilingual support with automatic language detection and translation.

Target Users

Zeffi is ideal for organisations looking to gain a deeper understanding of the human drivers behind their performance. It caters to leaders, managers, and teams who need actionable insights rather than just dashboards or reports. The platform is scalable, secure, and enterprise-ready, making it suitable for businesses of all sizes.

About Zef

Zeffi is based in Oulu, Finland. The company was founded in 1997 and has a team of 35 employees.

Company Focus

Zeffi focuses on helping organisations make sense of customer, employee, and stakeholder signals and connect them directly to decisions and actions. The company believes in the evolution of Business Intelligence into People Intelligence.

Compliance and Security

Zeffi’s methods are patented, and the platform is built with modern AI and security measures to ensure data protection and business growth.